Ongoing Crisis Communication: Planning, Managing, and Responding (SAGE Series in Public Relations) Drawing on firsthand experience in crisis management, Coombs provides detailed explanations about preparing for crisis, detecting crises, and preventing crisis.Explaining how crisis management can prevent or reduce the threats of a crisis, this book provides guidelines for how best to act and react
| Title | : | Ongoing Crisis Communication: Planning, Managing, and Responding (SAGE Series in Public Relations) |
| Author | : | |
| Rating | : | 4.74 (479 Votes) |
| Asin | : | 0761913203 |
| Format Type | : | Paperback |
| Number of Pages | : | 192 Pages |
| Publish Date | : | 1999-08-03 |
| Genre | : |
Explaining how crisis management can prevent or reduce the threats of a crisis, this book provides guidelines for how best to act and react in an emergency situation. Drawing on firsthand experience in crisis management, Coombs provides detailed explanations about preparing for crisis, detecting crises, and preventing crisis.
Editorial : "Ongoing crisis Communications has done public relations professionals a favour by bringing together research from a number of disciplines that would have been difficult to find otherwise in a single book." THE FINANCIAL EXPRESS
(The Financial Express 2007-08-03)
"This new second edition of a classic updates crisis examples and case studies but retains its multidisciplinary coverage to provide an integrated approach to crisis communication and the entire management process" THE MIDWEST BOOK REVIEW (James A. Cox The Midwest Book Review 2007-10-05)
"An important college-level guide for both undergrad and graduate courses in public relations, management, or crisis communications." MIDWEST BOOK REVIEW (Midwest Book Review - Internet Bookwatch, September 2007 Midwest Book Review - Internet Bookwatch, September 2007 2007-12-26)
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